According to Sebastien Borget, co-founder and chief operating officer of The Sandbox, the metaverse is gaining new heights in Asia even though it looks “dead” in the US. While users in the United States complain about the dormant nature of the metaverse, that sector is actively thriving in Asia.

On September 12, 2023, at the Asian Blockchain Gaming Alliance’s Web3 Summit in Singapore, Borget said that over the previous year, around 50% of Sandbox’s revenue had come from several Asian nations.

“If you don’t focus on Asia, you will think the metaverse is dead from the North American and Western side,” said Borget.

According to Borget, Asia is quite hot. Hong Kong and Korea are the two largest markets, with Japan coming in third.

The Newest Metaverse Community is Because The Metaverse is Gaining New Heights in Asia

The Metaverse is Gaining New Heights in Asia

While on stage at the Token2049 event in Singapore, Borget said he would shortly declare the opening of Lion City. This brand-new community has 512 virtual land plots in the Sandbox metaverse. Lion City intends to highlight Singapore’s culture through collaboration with numerous international companies.

Borget explained how The Sandbox had just completed a significant virtual land transaction in Turkey, where the metaverse had what he called a “big ecosystem.”

“The Sandbox ecosystem has grown to well over 400 brands, 700 partners around the world, and 200 verified agencies building on Sandbox,” he continued.

Borget was optimistic about many recent advancements in the Web3 and virtual reality industries despite the declining use of the metaverse in the West.

New Advancements for the Metaverse

The Metaverse is Gaining New Heights in Asia

The first noteworthy advancement was the introduction of dynamic NFTs, which allow producers to update the metadata and the appearance and characteristics of a specific asset.

“I feel like every NFT has to become truly unique, not just in appearance, but in all the metadata attributes.”

“We often compare this with the real world, where it’s like: if I buy a tennis racket — is it the same if I buy it, and it has been used by Pete Sampras, before or after?” Borget joked.

Furthermore, Borget cited the introduction of Apple’s Augmented Reality Vision Pro headset as a significant advancement for the metaverse business. The Pro headset’s extended-reality characteristics enable digital objects in physical situations to appear as authentic as actual ones.

“This leads to digital assets becoming even closer to you. Instead of just sitting in a wallet that you have to open in a certain browser or application page, but in your surrounding environment,” Borget explained.

“Now that you can see your content close up, you can interact with it even more.”

In the end, Borget concluded that there are many strategies for the metaverse industry to promote widespread Web3 adoption.

“There’s a good position of the traditional gaming industry that believes Web3 adoption will only come if you provide games that provide the same level of quality as Web2 games where blockchain is a feature.”

Although Borget acknowledged that might be a compelling use case for many gaming businesses, he also pointed out that metaverses like The Sandbox give consumers new experiences distinct from traditional gaming

Round up

With this information on the metaverse, there is proof that one of the reasons for the “deadness” of the metaverse in the U.S. is that there are no new advancements to interest its users.

Hence, we believe the advancements Borget mentioned will bring an influx of old and new users to the metaverse. In addition, it may not be surprising to see more metaverse projects emerging from Asia soon. The new projects emerging from the Asian continent may just be the right trigger needed for the Metaverse ecosystem in other countries like the United States to come back alive.